Sports Minister gears up for North West 200 Festival

Sports Minister Nelson McCausland has joined with the North West organisers and partners in launching the 2010 International North West 200.

Speaking at the reception in the Waterfront Hall, the Minister said: “Last year proved particularly challenging for event organisers across Northern Ireland due to the recession and difficult weather conditions. Despite this, the North West 200 was attended by 150,000 visitors and continues to be one of the biggest sporting occasions in Ireland.

“Those figures are testament to a world-class event which is loved by both riders and spectators.

“Throughout the years, the North West 200 has become known for exciting and exhilarating races, as the best riders show their skills over one of the fastest road circuits in the world. These races have been the platform for many of our sporting legends, and the 2010 event is set to continue that tradition.

“The International North West 200 race week festival perfectly demonstrates the huge benefits that world-class events can deliver. It has raised the profile of Northern Ireland across the globe, drawing international attention not just on the excitement of the races but also on the many attractions that Northern Ireland has to offer to visitors.

“My Department has worked closely with the Coleraine and District Motor Club and its partners to secure the delivery of the International North West 200 in 2010 and to move the event towards a sustainable future.”

The Minister went on to say: “In the challenging economic environment, events must be sustainable and offer visitors an outstanding experience. My Department has recognised the potential of the North West 200 and has invested in its future. I am confident that this is money well spent. It will enhance the sustainability of the event and ensure that the benefits of staging it will be felt across Northern Ireland for many years to come.”

In conclusion, the Minister acknowledged the work of the dedicated volunteers from Coleraine and District Motor Club, without whom race week would not be possible.

The North West 200 in 2010 will run from Saturday 8 May to 15 May 2010.

Notes to editors:

1. DCAL operates two funding programmes for events: The Events Growth Fund and the Major Events Fund.
2. In 2009/10 DCAL Events unit had a budget of £1.6million.
3. DCAL has awarded £175,000 over three years towards the appointment of a Business Development/ Operations Manager and the development of the events web presence.
4. DCAL has also supported the introduction of the “Stay a While” and the “We Want You” campaigns. The Department has also invested in critical strategic development work aimed at placing the event on a more sustainable footing.
5. The management of funding for events will transfer from DCAL to NITB via DETI following NI Executive approval.
6. All media enquiries should be addressed to the Department of Culture, Arts and Leisure Press Office. Tel (028) 9051 5048 or email DCAL Press Office